On Wednesday, April 22, all major social media sites will go offline for 24 hours to recognize Earth Day 2015. Executives at Facebook, Twitter, LinkedIn, Instagram, YouTube, Pinterest, Tumblr, Snapchat and Reddit were all present at a top-secret meeting Monday, March 30 where ideas were passed around on how to properly recognize this year’s Earth Day. After hours and hours of heated debate, it was decided that they would all shut down operations for the day.
When digital marketing experts speak of a digital marketing campaign, often times they only touch on factors like social media, SEO, and building a reputation on the Internet. Another important digital marketing strategy is using email marketing to your benefit. Here are 7 reasons email marketing should be a part of your cohesive SEO plan.
Blogging is a hot topic in the SEO industry, and you may be familiar with the practice. However, do you know the extent to which blogging affects your online presence? Here are a few benefits to blogging:
Maybe you’ve heard the analogy that a having a website for your business is like a having a 24 hour salesperson that works (almost) for free and never sleeps. It’s always on, always selling your products, even when the office lights are out and everyone has gone home for the night. Sounds pretty amazing, doesn’t it?
Email Marketing- Duh, right? But very few companies use this tactic properly. In fact most don’t even use it consistently. Email Blasts – These blasts should be used with landing pages that allow the user to see the special offer without being distracted by the rest of the site or complicated navigation. Email Newsletters – Share your last 3-4 blog articles and/or subpages you feel are essential in the conversion process. These should be educational in nature, not “salesy.”
If you’re in the social media world, there are definitely words you keep hearing over and over again. But do you really know what they mean? If not, Traffic Jams is here to help. Below are just 10 social media buzzwords you should probably know, along with their definition in simplest terms.