Today is Answer Your Cat’s Questions Day! This holiday is all about wondering if cats could speak, what would they ask? At Traffic Jams, we think that our cats could be wondering about three letters we’re always talking about: SEO. So for all of the cats out there (or fellow humans) we’re here to answer those questions.
Q: What is SEO?
A: Good question, Piper. SEO stands for Search Engine Optimization and is essentially the process of increasing the visibility of a website in a search engine’s natural search results. The strategies, techniques and tactics used in SEO differ, but the end goal is to improve the chances of being found by a potential customer through organic search.
Q: Why does SEO matter?
A: SEO is important for many reasons. In such a digital world like today, where everyone relies on the Internet for almost everything, it’s crucial that your website is able to be found. Compared to traditional advertising, SEO can give a business a higher ROI, longer-lasting results, higher click-through rate, higher conversion rate and is much more cost effective. Hope that helps, Luna!
Q: What are some other benefits of SEO?
A: Hey Dexter! The benefits of SEO are endless. In addition to the ones from the previous question, search engine optimization provides a definite increase in traffic, higher brand credibility and measurable results. The reality is that there are more than 1 billion websites on the web; SEO is how you can get your business to stand out from the crowd.
Q: How can I improve my SEO?
A: Great Question, Goon! SEO can be improved through a number of ways, including social media, blog posts, link building and more. While it’s possible to have an in-house person do some of these things in their downtime, you probably won’t get the results you want. Hiring Traffic Jams means that a team of marketing experts will create a comprehensive and highly-targeted plan, and then dedicate hours to execute it perfectly.
To the cats, stick to enjoying your Fancy Feast and yarn balls while Traffic Jams does the SEO. But to any humans, give us a call at 855-599-9998 or fill out a contact form to find out what we can do for your business.
