
Blogging is a hot topic in the SEO industry, and you may be familiar with the practice. However, do you know the extent to which blogging affects your online presence? Here are a few benefits to blogging:

Blogging is a hot topic in the SEO industry, and you may be familiar with the practice. However, do you know the extent to which blogging affects your online presence? Here are a few benefits to blogging:

Maybe you’ve heard the analogy that a having a website for your business is like a having a 24 hour salesperson that works (almost) for free and never sleeps. It’s always on, always selling your products, even when the office lights are out and everyone has gone home for the night. Sounds pretty amazing, doesn’t it?

Email Marketing- Duh, right? But very few companies use this tactic properly. In fact most don’t even use it consistently. Email Blasts – These blasts should be used with landing pages that allow the user to see the special offer without being distracted by the rest of the site or complicated navigation. Email Newsletters – Share your last 3-4 blog articles and/or subpages you feel are essential in the conversion process. These should be educational in nature, not “salesy.”

If you’re in the social media world, there are definitely words you keep hearing over and over again. But do you really know what they mean? If not, Traffic Jams is here to help. Below are just 10 social media buzzwords you should probably know, along with their definition in simplest terms.

If you don’t already use Twitter as a part of your online marketing strategy, now may be a good time to start. For a long time, the common misconception has been that Twitter is simply a social media outlet for users to share useless information about what they’ve done that particular day. It’s actually a great outlet for businesses to connect with people in their niche.

As most social media professionals will tell you, their job isn’t just sitting on Facebook all day refreshing their newsfeed. In fact, social media experts have a variety of professions they dip their toes into, from data analyst to content writer to web developer. Here are a few of those skills laid out: