{"id":230,"date":"2015-05-20T12:00:19","date_gmt":"2015-05-20T12:00:19","guid":{"rendered":"http:\/\/www.trafficjams.com\/blog\/?p=230"},"modified":"2015-07-08T16:04:44","modified_gmt":"2015-07-08T16:04:44","slug":"pinterest-for-business-what-you-need-to-know","status":"publish","type":"post","link":"https:\/\/www.trafficjams.com\/blog\/pinterest-for-business-what-you-need-to-know\/","title":{"rendered":"Pinterest for Business: What You Need to Know"},"content":{"rendered":"<p>Social media plays a huge role in SEO strategies, for both B2B and B2C. Having constant, relevant content for and interaction with your audience helps <a href=\"http:\/\/www.trafficjams.com\/reputation-management-services.html\">boosts your company\u2019s brand awareness<\/a>. One such social media profile that\u2019s increasing in SEO popularity is Pinterest.<\/p>\n<p>Pinterest is a content sharing site, which people can use to share pictures and links to articles, recipes, projects, news, etc. When people share this content, it\u2019s referred to as \u201cpinning\u201d. Users can create boards to \u201cpin\u201d the different media to. Because it\u2019s easy-to-use and customizable, Pinterest has a <a href=\"http:\/\/expandedramblings.com\/index.php\/pinterest-stats\/\">reported<\/a> 70 million users worldwide. So how can you use this social media platform to your benefit?<\/p>\n<p>If you\u2019re B2C, you can showcase your product by sharing pictures or tutorials\/demos\/recipes on Pinterest. It\u2019s also great for audience engagement, because you\u2019re notified each time someone \u201cre-pins\u201d your content. Pinterest also provides <a title=\"Why Your B2B Company Needs Social Media\" href=\"http:\/\/www.trafficjams.com\/blog\/why-your-b2b-company-needs-social-media\/\">an inside look at your customer\u2019s lifestyles<\/a>, because you can see what other boards and pins they have and what they\u2019re interested in. Each pin you create allows you to put a description, so you can customize your brand\u2019s image and message through those descriptions.<\/p>\n<p>For B2B companies, Pinterest helps <a href=\"http:\/\/www.trafficjams.com\/seo-services.html\">boost your overall website\u2019s SEO<\/a> because the descriptions for each pin you create are an opportunity to add more SEO friendly keywords. Like with B2C, if you offer a product or service you can use Pinterest to demonstrate it. Pinterest continues to rank high in search results for how-to and demo searches, so keep that in mind and you can easily show off your product to prospects when they search your targeted keywords.<\/p>\n<p><strong>Do you need social media management for your SEO strategy?<\/strong> Call Traffic Jams today at (855) 599-9998 or email <a href=\"mailto:sales@trafficjams.com\">sales@trafficjams.com<\/a> for more information.<\/p>\n<div style=\"padding-bottom:20px; padding-top:10px;\" class=\"hupso-share-buttons\"><!-- Hupso Share Buttons - https:\/\/www.hupso.com\/share\/ --><a class=\"hupso_toolbar\" href=\"https:\/\/www.hupso.com\/share\/\"><img src=\"https:\/\/static.hupso.com\/share\/buttons\/share-medium.png\" style=\"border:0px; padding-top: 5px; float:left;\" alt=\"Share Button\"\/><\/a><script type=\"text\/javascript\">var hupso_services_t=new Array(\"Twitter\",\"Facebook\",\"Google Plus\");var hupso_background_t=\"#EAF4FF\";var hupso_border_t=\"#66CCFF\";var hupso_toolbar_size_t=\"medium\";var hupso_image_folder_url = \"\";var hupso_url_t=\"\";var hupso_title_t=\"Pinterest%20for%20Business%3A%20What%20You%20Need%20to%20Know\";<\/script><script type=\"text\/javascript\" src=\"https:\/\/static.hupso.com\/share\/js\/share_toolbar.js\"><\/script><!-- Hupso Share Buttons --><\/div>","protected":false},"excerpt":{"rendered":"<p>Social media plays a huge role in SEO strategies, for both B2B and B2C. Having constant, relevant content for and interaction with your audience helps boosts your company\u2019s brand awareness. One such social media profile that\u2019s increasing in SEO popularity is Pinterest. Pinterest is a content sharing site, which people can use to share pictures [&hellip;]<\/p>\n<div style=\"padding-bottom:20px; padding-top:10px;\" class=\"hupso-share-buttons\"><!-- Hupso Share Buttons - https:\/\/www.hupso.com\/share\/ --><a class=\"hupso_toolbar\" href=\"https:\/\/www.hupso.com\/share\/\"><img src=\"https:\/\/static.hupso.com\/share\/buttons\/share-medium.png\" style=\"border:0px; padding-top: 5px; float:left;\" alt=\"Share Button\"\/><\/a><script type=\"text\/javascript\">var hupso_services_t=new Array(\"Twitter\",\"Facebook\",\"Google Plus\");var hupso_background_t=\"#EAF4FF\";var hupso_border_t=\"#66CCFF\";var hupso_toolbar_size_t=\"medium\";var hupso_image_folder_url = \"\";var hupso_url_t=\"\";var hupso_title_t=\"Pinterest%20for%20Business%3A%20What%20You%20Need%20to%20Know\";<\/script><script type=\"text\/javascript\" src=\"https:\/\/static.hupso.com\/share\/js\/share_toolbar.js\"><\/script><!-- Hupso Share Buttons --><\/div>","protected":false},"author":7,"featured_media":233,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Social media plays a key role in SEO strategies. But do you know how Pinterest can specifically help your business?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.trafficjams.com\/blog\/pinterest-for-business-what-you-need-to-know\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pinterest for Business: What You Need to Know | Traffic Jams Blog\" \/>\n<meta property=\"og:description\" content=\"Social media plays a key role in SEO strategies. 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